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Customer Service


As keen anglers ourselves, we absolutely love sharing in your catches and outdoor experiences through your photos tagged with #rapala, #sufix, #bluefox, #13fishing, #vmc and #rapsnap on Instagram. It would be a crime to not share your Rapala brands experiences with other enthusiastic anglers! We therefore occasionally ask you to allow us to share photos on our websites and social media channels by tagging your existing photo with #yesrapala, #yessufix, #yesbluefox, #yesstrikemaster, #yesvmc, #yes13fishing, #yesluhrjensen, #yesterminatorlures or #yesstormlures - whilst crediting and linking to the owners of the photos.
When confirming the use of a photo with #yesrapala, #yessufix, #yesbluefox, #yesstrikemaster, #yesvmc, #yes13fishing, #yesluhrjensen, #yesterminatorlures or #yesstormlures you agree to the following few terms and conditions:

  • You give Rapala VMC Corporation permission to use the photo tagged with #yesrapala, #yessufix, #yesbluefox, #yesstrikemaster, #yesvmc, #yes13fishing, #yesluhrjensen, #yesterminatorlures or #yesstormlures on website and/or Rapala VMC Corporation's and/or its affiliates' social media channels and websites. The agreement is non-exclusive and royalty-free.

  • You have the full rights to the photo. The use of your photo by Rapala VMC Corporation and/or its affiliates does not violate any third party’s rights nor violates any law.

  • Rapala VMC Corporation nor its affiliates will never claim ownership of the photos but simply has the right to use the photo for marketing purposes on platforms mentioned above. All rights to your photo still belong to you.

  • Any persons appearing in the photo are in agreement for the use mentioned here.

We look forward to sharing your photos and your passion for Rapala.